Redphin’s fully-integrated exclusive brand representation includes:
- Brand and Licensing Management Representation of select client brands and trademarks in the solicitation and negotiation of licensing agreements, sponsorship/endorsement agreements, appearance fees and promotion agreements
- Business and Brand Development Overall brand strategy analysis and relevant supporting marketing concepts
- Approval Process Management Facilitation of the approval process for all uses of client trademarked brands in licensed product, collateral materials, advertisements, promotional materials, etc.
- Financial Services Collection and accounting of all royalties, sponsorship fees, appearance fees, etc., supported with detailed quarterly summaries, customized reporting and client payments
- Contract Review and Negotiation Legal review of pending, pre-existing and existing agreements
- Retro-active Management Management of all pre-existing licensing and sponsorship/endorsement agreements
- General Contract Administration Invoicing, Insurance Compliance, Royalty Report Review, Customized Financial Reporting
Consulting services can include any of the above activities, as well as:
- Automotive Based Design/Artist Services Concept Sketches, Final Illustrations, Conceptual Product Design (both hand and computer generated)
- Automotive Industry Analysis Trends, Segment Analysis, Historical Information
- Licensing Industry Analysis Contacts, Product Category Analysis, Potential Licensee Contacts
- Marketing Services Unique Marketing Concepts, Vehicle Placement, Advertising Concepts, Event Planning Concepts, Product Integration, Retail Product Support
- Initial Business Plan Development Business plan drafting from concept through completion
- Management of Outsourced Services Vehicle Clearances, Approval Process, Royalty Accounting, Contractual Negotiation, Financial Services
